Projection Mapping

Projection mapping is nothing short of magic: this technique creates the optical illusion of animations, images, and 3D effects on any building, object, or even landmark. Playing with light and design through projection mapping can convert all surfaces into a canvas and create a jaw-dropping immersive experience for an audience. Our AV Alliance Members have countless outstanding projection mapping jobs under their belts, and our
Technology Partners have the best equipment to bring your mapping project to life.

What are the different types of projection mapping?

Standard projection, also known as video projection, is a well-known and common meeting feature where content – static image, video, or presentation – is projected onto a flat screen.

• Projection mapping is also referred to as video mapping, and it uses state-of-the-art video projectors to transform any surface – such as architectural features, buildings, walls, landmarks etc. – or object into an interactive display by projecting animated content or video onto it. A flat surface is no longer necessary to carry out this task.

• 3D projection mapping: this type of projection mapping allows you to spatially map – project – images or videos onto any non-flat surface. This includes any object with an odd shape, such as vehicles, furniture, statues, or even buildings with unusual architectural features. 3D mapping requires the use of a software that renders the surface and fits the content onto it without distortion.

• Immersive projection mapping: an art form on its own, immersive projection utilizes all surface types in a venue to take the audience on a journey through a spellbinding experience with the use of virtual reality (VR). It is increasingly popular, for instance, when creating immersive exhibitions.

Mapping for indoor and outdoor events and venues

Projection mapping solutions can be utilized both indoors and outdoors in a variety of live events: concerts, live shows, TV productions, festivals, exhibitions, trade fairs, corporate events, meetings and conferences, product launches, etc. Projection mapping is also available for semi-permanent and permanent installations, for example in corporate buildings, hotel lobbies, places of worship, public institutions etc.

3D projection mapping can be achieved on any facade or surface of any indoor or outdoor object, as well as on buildings, landmarks, or geographic formations, while immersive video mapping is typically done indoors.

PROJECTION (3D) MAPPING SERVICES

• Projection (video) mapping

• 3D projection mapping

• Immersive projection mapping

• Projectors

• Projection lenses

• Switchers

• Peripherals and frames

• Video mapping software

• Media servers

• Audio solutions

• Lighting solutions

• 2D, 3D animation design

• Holographic solutions

• Facade animation solutions

• Installation

• Technical support