NEUMANN&MÜLLER VERANSTALTUNGSTECHNIK

We took care of the rigging, developed a precisely coordinated lighting concept, provided professional sound reinforcement and supplied all the video and LED technology. As a visual highlight, 150 LED balls were installed above the audience, structuring the room and bathing it in harmonious light. The stage design was specially tailored to the specific requirements of this award show and offered clear lines of sight, emotional transitions and high-quality imagery.

As a full-service provider, we were able to fully unleash our creative expertise and realise a show concept that seamlessly combined technology, content and dramaturgy. For the elaborate intro show, the individual trades were synchronised via timecode. During the award presentations, the lighting was controlled by the media server via network triggers to enable a precise and dramaturgically coordinated sequence.

The content for the award ceremony was further developed and implemented by Digital Media based on the design concept. The existing award models were visually enhanced and supplemented with elaborate motion graphics. All content production was carried out in Unreal Engine. A special highlight of the event and the after-show party was an interactive, AI-based media element developed by Arbor Studios. The LED wall was used as an AI installation and generated audio-reactive visuals that responded to the DJ’s music. In addition, guests were able to enter their own prompts via a web interface and thus actively participate in shaping the visual appearance. This combination of interaction, artificial intelligence and event technology created a unique experience for the guests.

Thanks to our existing partnership with the Mercedes-Benz Museum, we were able to make optimal use of the museum’s existing infrastructure. We supplemented the museum’s in-house event technology – including LED walls, displays and sound systems – with additional control, lighting, sound and video technology. The result was a perfectly coordinated technical concept that optimally exploited synergies between location, technology and content – both for the Mercedes-Benz Museum as the venue and for the end customer Mercedes-Benz IT.

Our services included complete sound engineering support for the plenary hall and ancillary areas, including live music and streaming audio for the hybrid conference. In the area of lighting technology, we were responsible for staging the main stage and lighting the exhibition areas and vehicles. This was complemented by state-of-the-art video technology for presentations, video playback, recordings and live streams for hybrid participants.

Photo credit: Mercedes Benz AG

The same was true of the Gymnastics Festival, with the exhibition centre acting as one of the central venues for a diverse sporting event and accompanying programme. A wide variety of sporting disciplines along with shows and presentations took up four of the centre’s halls, while a large number of exhibitors set out their stalls in the “Glashalle”. The evening events held in the park thrilled audiences with their festival-like character. The organisers counted over 80,000 participants and several hundred thousand visitors at the six-day event, which was spread across 40 venues throughout the city of Leipzig.

Working for the trade fair company/FAIRNET, we implemented the technical aspects of “Production Office Berlin’s” planning for the Artistic Gymnastics European Championships. FAIRNET was responsible for equipping the competition and activity spaces with stages, grandstands, platforms, temporary rooms, flooring and furniture. Our focus was on event technology, namely the planning and realisation of Audio, Lighting, Video and Rigging for the European Championship competitions in “HALLE:EINS”, which, being so large, also provided space for training and warm-up sessions.

With regard to the 7,000 grandstand seats around the “Field of Play”, our main job was to create perfect audio and visual conditions to enhance spectators’ sporting experience. One way in which we achieved this was by using a 360-degree PA system consisting of 22 line arrays. For the lighting we used almost 500 moving lights and multiple integrated FollowMe systems to ensure the set-up met broadcasting standards. We installed a high-performance optical fibre network with in-built redundancy to ensure perfect control of all the technical systems.

Our range of services included the complete lighting, sound, media and rigging technology. The focus: a circular LED wall with a diameter of 4.5 m to display a tunnel boring machine – an impressive display, as the original machine did not fit into the exhibition hall. Every day, 2-3 presentations were held on it, with the content being adapted live.

Another highlight were four central media zones with digital advertising pillars, combining 180° LED projection and 180° static graphics – implemented with technical and creative precision. The setup was complemented by interactive touch displays, a live stream to Schwanau and remote presentations directly from the stand.

The challenge: a high degree of digitization and the complex integration of media technology content into exhibits and special constructions. In close cooperation with the technical planning office and the stand builder, content was recorded in 4K on specially selected hardware and tested in advance in the showroom in Schwanau.

The realization in just four weeks of production time, 16 days of construction and 120 man-days on site underlines the well-coordinated teamwork and the perfect interaction of all trades.

The Digital Media team developed a convincing concept with a detailed storyboard that made the historical events audiovisually tangible. The story of 500 years of freedom was told in impressive images and elaborate 3D animations and complemented by a harmonious sound design. This soundscape emphasised the show’s emotional impact and was enhanced by the intensified surround sound system throughout the square.

In addition to the detailed facade projection, controlled by a Pixera media server, and the surround sound installation for the entire square, the atmosphere was enhanced by timecode-synchronised ambient lighting to create an immersive experience. In addition, various locations in Memmingen city centre were staged with atmospheric lighting, including five illuminated, inflatable cones as visual highlights.

In this way, the story of freedom was not only told – it was brought to life.

As the overall technical service provider, we contributed to transform the sold-out Velodrom with 7,000 fans on site into an arena of superlatives. Already in the planning phase, we were able to provide our clients with our holistic understanding of the realisation of such complex events.

During the five-day set-up phase, around 100 technicians worked hand in hand to ensure that everything ran smoothly on the day of the show. Among other things, 24 cameras, 800 moving lights, 12 projectors with an output of 50,000 ANSI lumens and 18 km of fibre optics cable were used. The eleven-hour live show could also be followed in a live stream via Red Bull Gaming’s Twitch and YouTube channels. 500,000 simultaneous viewers watched the duels in the stream. In total, the event reached 7.5 million views on Twitch, YouTube, Tiktok and Co.

Because of an outstanding team performance, we were able to realise an unforgettable event for our client and once again demonstrate our expertise in the field of esports.

Photo credit: Alexander Zehrer for N&M